4 Week Webinar Series
October 7 – October 28, 2020

NY KnowGO Returns!

The only conference dedicated to Retail Media, Site Monetization, and Performance Advertising returns as a Weekly Webinar Series

Join us each Wednesday at 12pm ET throughout the month of October to continue the discussion about the challenges and opportunities facing retailers and brands in Retail Media.

Each week will bring a new perspective, told through best practices, case studies, and practical lessons learned from the leaders of our industry.  As always, these will be led by the retail innovators that are setting the standard for success in our industry.
View highlights from last year's events

Register

How it works

As usual, we’ll be hosting roundtables and presentations on the best practices that retailers and brands should adopt to collaborate and grow their ecommerce revenues. Attendees will learn:

  • The latest innovations in site monetization, and what the future holds in terms of technology and product development.
  • How to balance the needs for on and offsite revenue against a positive and profitable customer experience.
  • How to add maximize your retail media and co-op spend by adding transparency and control.

Brands attending include:

Webinar 01

Retail Media 2025

What does the near future hold?

October 7, 2020 / 12:00pm – 1:00pm / REGISTER

NYKG is BACK for 2020. What does Retail Media’s future look like? Our maiden panel examines its potential five years from now. Expect big calls, bold claims and tips for stealing a march on your competitors.

Speaker

Company

Speaker

Company

Speaker

Company
Webinar 02

Achieving Perfect Zen

Balancing retailer profits alongside brand ROI, & user experience
October 14, 2020 / 12:00pm-1:00pm / REGISTER

Calling all retailers: Join Retail Media’s brightest minds as they share their secrets to the ultimate balancing act. Hitting profit targets is one thing – aligning them with brand goals and UX is quite another. Our speakers will talk you through the do’s and don’ts of running a mutually beneficial program. You’ll learn how to get the most from a test-and-control approach, common UX headaches and the most effective route to revenue-friendly inventories.

Webinar 03

Push and Pull

Crafting a full funnel Retail Media brand strategy

October 21, 2020, 2020 / 12:00pm-1:00pm / REGISTER

Get the inside track on how to craft the perfect relationship with your retail partners. You’ll hear what – and what not – to focus on as part of a proven, omni-channel strategy. Expect data-driven discussions around direct-to-consumer execution, wholesale commitments and selecting the right marketplaces.

Webinar 04

The Complete Guide

To Retail Media Monetization

October 28, 2020 / 12:00pm-1:00pm / REGISTER

Retail media can be overwhelming without the right guidance. This panel will show you how to build successful partnerships and create a profitable site monetization program. They’ll examine both sides of the story – so whether you’re a brand or retailer, you can come away confident and better prepared to generate new revenue streams.

NY KnowGO unites brands and retailers in an open forum.

Meet representatives from these stellar companies:

See our highlights from NY KnowGO 2019

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